Netflix is addicted to fossil fuels. The entertainment giant now accounts for a huge one-third of internet traffic across North America, but when it comes to clean energy, Netflix is way down the list.
Thanks to public pressure over recent years Apple, Facebook and Google have all made great strides towards 100% clean energy.
But while Apple boasts a clean energy index of 83%, Netflix lags way behind at 17% -- earning it a dismal ‘D’ grade in a new Greenpeace clean energy report.
We need to ramp up the pressure -- in just a few weeks, we’re going to deliver this petition straight to Netflix with our allies at Greenpeace. The more voices we have, the more powerful we are.
Add your voice and get Netflix to make the clean energy switch now.
A huge amount of energy is needed to stream videos and online music, and store photos in the cloud.
If the cloud were a country, it would rank 6th in the world for electricity use!
Netflix is one of the biggest drivers of video-on-demand traffic in the online world. And with demand for video streaming set to rise to 80% of all internet traffic by 2020, it’s clear that it's vital for Netflix to show leadership and and embrace clean energy if we're going to green the internet.
Almost 20 global tech companies have committed to making the switch to 100% renewable energy use, and more will soon follow. Given the huge amount of power Netflix uses, it needs to get on board -- and quickly.
Tell Netflix to get on board with renewables.
After almost 140,000 SumOfUs members called on Facebook to be more transparent in response to its video censorship scandal, we met with Facebook, and are pushing to make sure it remains transparent and accountable to the public. If enough of us come together, we can open a channel of dialogue with Netflix, and convince it to make the switch.
When you speak, tech companies listen. Let’s use that power to get Netflix to clean up its act now.